VERTE SANTE
is not just an impact business advisor—we are embedded C-Suite partners. Our firm offers deep domain expertise in high-impact sectors combined with hands-on, C-Level guidance. Verte Sante aligns strategic vision with optimized operations to execute a clear value-creation plan that delivers both tangible returns and a positive impact.
OSC VENTURE FUND
VERTE SANTE is a key partner to One Step Closer helping to position and structure both its advisory and capital initiatives. This project directly showcases the firm's ability to operate at the intersection of capital impact and high-growth consumer brands.
- THE ”VERTE“ (GREEN) CHALLENGE: The goal is to enhance positioning to attract LPs and investors specifically seeking climate-positive returns, validating the market's demand for capital built on a foundation of "green wellness." The Verte Sante team's presence in strategic advisory roles ensures sustained, mission-aligned governance.
- THE “SANTE” (WELLNESS) SOLUTION: Verte Sante provides strategic alignment to ensure the fund's capital strategy mirrors the core impact mission of non-profit One Step Closer. This involves structuring and sourcing proposed fund portfolio investments to create regenerative outcomes within the consumer packaged goods industry, while positioning investments for measurable social and environmental health.
BLUE ECONOMY
Multi-Phased Engagement: Securing Capital for Blue Economy Scale
Verte Sante helped secure a $150M LOI. The funding round was de-risked resulting in a higher valuation multiple due in part to Verte Sante’s value-add across all facets of the company’s business model including downstream sales relationships and best-practices promoted by Verte Sante including a “100% Fish” mantra.
- The “Verte”(Green) Challenge: Technical innovation (land-based net-zero farms, digital commodity exchange) was strong, but the Commercialization Plan and financial structure were too fragmented for institutional funding.
- THE “SANTE” (WELLNESS) SOLUTION:
- Phase I (Fortification): Embedded Mark Griffin (Operational Lead), Jeff Silver (CFO), and Christian Spoor (CRO) to refine the GTM strategy, build / simply complex financial models for the institutional investment community, drive capitalization plan, and advise on corporate structure.
- Phase II (Execution & Capital): Verte Sante Advisors Jennifer Bushman and Birgit Cameron provide strategic support, while the entire Verte Sante team led Investor Outreach and assisted CEO structure the capital raise and successfully secure a $150M Letter of Intent (LOI) by de-risking the complex infrastructure and IP assets.
- Phase III (Partnership): In partnership with the portfolio company founders, Verte Sante serves as a key partner in the Holding Company, enhancing long-term operational oversight and financial success.
SUSTAINABLE CONSUMER BRANDS
VERTE SANTE'S hands-on approach directly impacts the organizational wellness of mid-sized consumer brands preparing them for scalable growth and successful M&A. Select client projects:
New Organics, Natural Habitats, Shea Radiance, Bar U Eat, Thanksgiving Coffee, All Good, Tessco and Thrive Natural Care.
- The “Verte” (Green) Challenge: Many high-impact CPG brands struggle to transition from entrepreneur-led passion projects to professionally managed, scalable enterprises. They face issues with supply chain complexity, multiple sales channels, and corporate culture growing pains.
- The "Sante" (Wellness) Solution: Verte Sante principals stepped into Interim C-Suite and Senior Advisory roles to implement structured growth plans:
- CPG Business Strategy: For multiple brands (e.g., Shea Radiance, Thanksgiving Coffee), Verte Sante deployed its expertise to refine national retail and e-commerce strategies, boosting gross revenue and preparing the organizations for due diligence.
- The "Verte" (Green) Outcome: By improving operational efficiency and formalizing sales channels, Verte Sante successfully turned mission-driven green brands into financially resilient companies ready for institutional investment or strategic acquisition.
- Corporate Finance: Focused on building institutional quality financial models that align finance, leadership (Strategic CEO/COO), and other best practices to ensure the founding "impact mission" was scalable and financed efficiently.
PARTNER IMPACT
